If you're using WhatsApp Business API, you need to send a WhatsApp Template Message to initiate a conversation with users.
Each template message goes under the careful eye of WhatsApp to ensure that it fits the WhatsApp Message Template Guidelines.
But, all the formatting rules & guidelines might be too confusing if you're just getting started with creating WhatsApp templates.
So, we've decided to make this easier for you by giving you 100 useful WhatsApp templates for 10+ Industries that will prove extremely useful for your business.
These industry-specific WhatsApp template messages are your ultimate cheat sheet to mastering WhatsApp communication like a pro.
Before we proceed, here are a few resources you'll find useful.
Read: What is WhatsApp Business API (2026)Read: What is WhatsApp Chatbot (2026)Read: Top 100 Best WhatsApp Promotional Message
At a Glance
What are WhatsApp Template Messages?
Best Practices for Creating Winning WhatsApp Template Messages
WhatsApp Template for Ecommerce
WhatsApp Template for Education
WhatsApp Template for Financial Institutes
WhatsApp Template for Event & Webinar
WhatsApp Template for Travel & Tourism
WhatsApp Template for HR & Recruitment
WhatsApp Template for Real Estate
WhatsApp Templates for Healthcare
WhatsApp Templates for Restaurant & Food Delivery
WhatsApp Templates for Gym & Fitness Center
WhatsApp Templates for Automobile Industry
WhatsApp Templates for Government
WhatsApp Templates for SaaS companies
WhatsApp Template Message Guidelines
How to send WhatsApp Message Templates
(New) AI WhatsApp Template Message Generator
FAQs
What are WhatsApp Template Messages - A Quick Intro
To begin a conversation on WhatsApp with a prospect through the WhatsApp Business API, businesses must submit & get approval for a WhatsApp template message from Meta through a platform like AiSensy.
WhatsApp templates were introduced to ensure that businesses do not spam the users on WhatsApp.
Common Use Cases for WhatsApp Template Messages
Template messages support diverse business scenarios:
- 📦 Order confirmations, shipping updates, and delivery notifications
- 🎁 Promotional offers, flash sales, and seasonal campaigns
- ⏰ Event reminders, appointment confirmations, and schedule changes
- 📧 Weekly newsletters, product launches, and content updates
- 💳 Payment reminders, billing notifications, and invoice delivery
- 🔐 OTP verification, security alerts, and fraud warnings
- ✅ Account confirmations, registration receipts, and enrollment updates
Best Practices for Creating Winning WhatsApp Template Messages
Before diving into industry-specific examples, master these fundamental principles to write the best WhatsApp template messages.
- Start Strong: "Thanks for your purchase," "Congratulations on your enrollment," or similar personalized greetings increase engagement by 35%
- Use Formatting Wisely: Employ *Bold*, _Italics_, and ~Strikethrough~ to emphasize key information, but avoid overuse
- Add Personality: Include relevant emojis (😊 📦 💳 🎉) to make messages more engaging without appearing unprofessional
- Create Urgency (When Appropriate): Use time-sensitive language: "Valid until [Date]," "Offer expires in [X hours]"
- Keep it Concise: Messages under 150 characters get 3x higher response rates
- Mobile-First Design: Test how templates appear on mobile screens (most users read on phones)
- Add Buttons & Quick Replies: WhatsApp template messages support interactive buttons that dramatically increase conversions: "Book Now", "Track Order".
⚠️ Important: Each button can can have up to 20 characters. "Click here to view all details" (Too long - 31 characters).
WhatsApp Template Messages for Ecommerce
E-commerce businesses can broadcast WhatsApp template messages for various use cases. These can be to recover abandoned carts, send product details, or provide order & payment details.
1. Abandoned Cart Reminders
50-70% of people add items to their cart but forget to check out. You can re-win them by simply automating a WhatsApp template message. Here's how the Abandoned Cart Reminder Notification example:
Hi {{name}}!👋
The awesome products😍 from {{brand name}} are waiting to be yours!
Get your products here👇CTA- Buy Now
💡Note: You can attach clickable Call to Action Buttons & Quick replies with a WhatsApp message template.
2. Order Confirmation WhatsApp Template Message
Whenever a user purchases a product from your Ecommerce Store, automate an Order Confirmation Notification to them on WhatsApp.
Hi {{name}} 🎉
Your order is confirmed! ✅
Order #{{order_id}}
{{product_name}}
Amount: {{amount}}
Your item will arrive in 2-3 days.
{{cta_button_track}}
3. Order Confirmation + Upsell
Order Confirmation + Upsell messages are the perfect opportunity to introduce complementary products:
"{{name}},
Woohoo🎉🤩. Your order {{Order No}} of {{product}} for {{amount}} is confirmed. Your item will arrive in 2-3 days.
But wait! Customers who bought {{product}} also loved {{complementary_product}}.
Get {{discount}}% off when you add it now! 👇
{{cta_button_shop}} | {{cta_button_track}}"
4. Shipping & Delivery Updates
93% customers want to track the delivery status of their orders. Automate this WhatsApp Template Messages sample to provide them updates on where is their purchased product & when will it reach their home.
Hi {{name}} 📦
Great news! Your order is on its way! 🚚
📍 Tracking: {{tracking_link}}
⏰ Delivery: {{delivery_date}}
🏠 Address: {{delivery_address}}
Track your package in real-time:
{{cta_button}}
CTA - Track Now
5. Return to Origin
Many users choose COD as their mode of payment, but, refuse to accept the order at the time of payment. This leads to the return of the product back to the warehouse, leading to double shipping charges for business. This process is called Return to Origin (RTO).
Send them this WhatsApp template message example to reduce up to 50% losses due to RTO.
Hi {{name}} 📦
Thank you for the purchase of [Product name] by [Your brand name].
Pay Now through UPI & Get [Discount] Off upto [Discounted Amount] on your order👇
Button- Pay Now
6. Product Feedback WhatsApp Template Message
Customer feedback is important to understand what upgrades & improvements can be made to your products & services.
Copy the WhatsApp template messages sample below to ask order feedback from customers:
Hello {{name}}👋,
We hope you liked the {{Product name}} you purchased on {{Date}}.✨
Can you share your experience with us? We would love to hear from you.
Simply choose from the options below👇
Quick Replies buttons:
Excellent |Good | Average | Poor | Needs Improvement
7. Order Cancellation WhatsApp Template Message
Don't simply send a notification verifying that your customer's order has been cancelled. Try to personalize the message & ask what you can do to improve their experience.
"Hi [Name]!
Your order [Order No.] amounting to [Amount] has been cancelled.
We are sorry to hear that we couldn’t serve you this time.
What went wrong? Share your feedback here 👇
[CTA- Feedback URL]"
8. Cross-Selling WhatsApp Message Template
65% of the company's business comes from existing customers. Cross-selling is a effective marketing strategy to re-engage existing customers.
Send this Cross-Selling WhatsApp Message Template and boost reorders for your ecommerce store.
Hey {{Name}} 👋
Many customers who bought {{2}} also loved the {{3}} to make the experience even better! ✨
Here's a special offer so that you can enjoy your purchase. 🤩
Use Code {{Code} at checkout for instant *10% off*.
9. Festive + Promotional Offer WhatsApp Template Message
The festive season is the best time to boost your Ecommerce sales. So, in addition to festive wishes, send an enticing offer on your products to boost sales during the festive season.
Hey [Name], 😃👋
(Brand Name) wishes you a very [Occasion]. ✨🎉
We are glad to have you with us. On the special occasion of [Occasion name], we have an exclusive offer for you.
Avail [Discount Percentage] discount on [plan/product] purchase.
Hurry, offer valid only till [Date] ⏳
Apply Code: [Code]
CTA- Shop Now
10. Product Launch
To promote product launches, send WhatsApp Messages to 1000s of leads in one go.
WhatsApp Message template sample for product launch:
Hey [Name], 👋
Good News! 😍. (Your brand name) is introducing its new product [Product name] to help you [Feature]. 😎
Be one of the first [Number] to order & win [Amount] gift card! 🤩
CTA - Check it Now
WhatsApp Template Messages for Education Industry
There are multiple use cases of WhatsApp Templates for the education industry. Here are a few:
1. Application Dropoff Recovery
Many people start to fill out the enrollment application but leave before completing it. You can send a WhatsApp message template to get 35-45% of leads to complete the application.
Hi {{name}},
Your {{course_name}} application is almost complete! ✅
You have until {{deadline}} to finish.
Complete your application in just 2 minutes:
{{cta_button}}
Questions? {{contact_link}}
Case Study: Educational Institutes like NMIMS have been able to convert 60% Dropoffs by sending Application Dropoff reminder notifications on WhatsApp. Read full NMIMS case study here.
2. Course Detail WhatsApp Template Message
Want to boost your course signups on WhatsApp? Send Course Details on WhatsApp to users who have shown an interest in applying for your course (like filling out a form for sending course details). By sending course details, increase the chances of them signing up for the course & becoming a student!
WhatsApp Template Messages example:
Hi {{name}},Thank you for choosing *[Course Name]* as your course preference on our website. Here are the details of the same:Fees: *[Fees]*Eligibility: *[Eligibility]*
Important dates: *[Date]*
Also, you can complete your application by clicking on the link below! In case of any query, you can contact us directly.
CTA - Complete Application
3. Enrollment Confirmation
Send enrollment confirmation template messages on WhatsApp to notify users about their successful enrollment in the course.
Congratulations {{name}} 🎓You've been enrolled in {{course_name}}! 🎉
📚 Start Date: {{start_date}}
👨🏫 Instructor: {{instructor_name}}
📍 Location/Link: {{class_link}
Access your course materials here:
{{cta_button}}
4. Attendance Updates WhatsApp Template Message
Send monthly/ weekly attendance updates on WhatsApp to keep students informed about their attendance reports regularly.
WhatsApp Template Messages for Attendance Updates:
Dear [Student Name],
Your average attendance for the month of [month] is [Attendance in %]
Total Classes- [Number]
Present- [Number]
Absent- [Number]
Regards, (Your Institute’s name)
5. Fee Payment Reminder
Send a Fee Payment Reminder 3-5 days before the due date to remind students to pay their fees.
Here is a WhatsApp Template Messages sample for Fee Payment Reminder:
Dear {{name}},
A Fee of [fee amount] for the month of [Name of Month] is due by [due date]
Kindly pay before the due date to avoid extra charges.
Regards, (Your Institute’s Name)
6. Class-Reschedule WhatsApp Template Message
Most WhatsApp messages are opened within the first hour of sending. If there are changes in the class schedule, remind them 3-4 hours prior to the scheduled changes.
WhatsApp Template Message for Class-rescheduling:
Dear [Student Name],
⏰ Important: Class Schedule Change.
Your [Subject Name] class has been Rescheduled and will now be held at [Date]
Regards,
(Your Institute’s name)
7. Admission Openings
Rather than just hanging an "Admissions Open" Board outside your school, send a notification to WhatsApp for better reach. Sending Admission openings on WhatsApp is a great way to invite more admission applications to your education institute.
WhatsApp Template Messages example to invite admissions:
Dear [Parent’s Name],
The admission process has been started for the academic year [Academic Year} at (Your Institute’s name).
Confirm your ward’s admission before it’s too late.Regards,
(Your Institute’s name)
CTA Button- Fill Form
8. Results Announcement
Rather than students passing the information of Results announcement with WhatsApp forwards, send an official notification announcing results on WhatsApp.
Dear [name],
Results for Classes [class name] are out now!
Check out your grades by clicking the below button.
CTA- Check Result
9. Holiday Announcement
Share Holiday Announcement for sudden leaves on WhatsApp with this WhatsApp Template Message:
Dear [Parent/ Student Name],
(Your Institute’s name) will remain CLOSED on [Date] due to [Reason].
School to resume with regular timings on [Date].
Regards,
Admin office.
WhatsApp Template Messages for Financial Institutes
WhatsApp is one of the safest platforms for the banking & financial industry to exchange communication with customers. WhatsApp messages are end-to-end encrypted & are a great source of sharing OTPs, passwords, bank statements etc. Here are a few WhatsApp message templates for banking & finance industry.
1. Loan Application Registration Dropoff
Someone started filling out your Insurance application form but left in between. You can get them back to fill out the form by sending a reminder on WhatsApp.
Here's a WhatsApp template message example for the Loan Application:
Dear {{name}},
Thank you for choosing (Company Name) as your Insurance preference on our website.
You can complete your registration by clicking the button below!
CTA - Complete Application"
2. Loan Approval
Update users about their Loan Applications on a platform where they are most active - WhatsApp. Use this template message to inform users who applied for a loan that their loan application has been approved.
"Hi {{name}}👋,
Great news. Your loan with (bank) has been approved.
We have attached your loan docs below.
For any query, call us.
Kind regards, [bank]."
3. New Account created
Send a WhatsApp Notification when a user successfully signs up for your Fintech Platform or opens a Bank Account.
WhatsApp Template Message for New Account created:"Hey {{customer-name}}👋,
Thanks for creating an account with (your Bank name).
We'd hate for you to miss important updates and announcements from us.
So, from today, we'd like to start sending you important updates, alerts, and card statements on WhatsApp.
You can opt-out of these notifications at any time.
Simply reply to this message with 'STOP' and we'll stop sending you updates."
4. Credit Card Payment Reminder
Get customers to pay their Credit Card bills at an early date by automating Credit Card Payment reminder on WhatsApp. By sending this Template Message, you will collect 3x more repayments than what you'll collect by sending these reminders on Emails & SMS.
WhatsApp Template Message for Credit Card Payment Reminder:
Hey (Name)👋,
Don't worry about due dates & deadlines!
Free up your (Your Bank Name) Credit Card limit by clearing your outstanding dues of (amount) early.
CTA - Pay Now
5. Large Transaction (Warning)
It's important to keep customers safe from fraudful transactions. So, whenever a user makes a transaction for a large amount, send a warning message confirming that it was them who made the transaction.
WhatsApp Template Message for Large Transaction warning:
Hi [Name]👋,This is an automated warning that [amount] has been transferred from your bank account to account ending [recipient’s account last digits].
If this was not you, please contact us immediately.
Quick Replies:
[It was me]
[It was not me]
6. Amount Debited from Account
Automate this WhatsApp Template Message whenever money gets deducted from a user's bank account:
{{name}},
Your account ending with [xxxx] has been Debited by [Amount].
Updated Balance- [Balance]
If this was not you, contact us immediately.
CTA Button - Call Now
7. OTP Sent WhatsApp Template Message
Instead of sending OTPs via Emails & SMS, send them on a more accessible platform like WhatsApp. Here's a WhatsApp Template Message sample for automation of OTPs:
[OTP] is your OTP for the transaction of [amount] on the card ending [xxxx] and is valid for 5 mins. Do not share OTP for security reasons- [Bank Name]
8. ATM Transaction Notification
Set up this WhatsApp automation Notification whenever a user withdraws money from ATM. This is better than an SMS notification as they can keep track of their withdrawals hassle-free on WhatsApp.
WhatsApp Template Message for ATM Transactions:
Hi [Name]👋,You have withdrawn [amount] from [ATM location].Total account balance is [balance amount].
If this wasn't you, please contact us immediately.
Quick Replies-
[It was me]
[It was not me]
9. Month-end Bank Statement
Banks & Financial Institutions can send month-end bank account statements to users on WhatsApp without any worries with its end-to-end encryption guarantee.
Here's a media-based WhatsApp message template:
Hi [Name]👋,Your statement for the month of [month name] is ready.
Take a look at the attached PDF for a detailed breakdown.
Regards, [Bank Name]
Related read: How to create & send media-based WhatsApp Template Messages in AiSensy
WhatsApp Template Messages for Events & Webinar
Below are a few WhatsApp template message samples using which you can boost your event registrations & webinar signups.
1. Registration Confirmation
Send registration confirmation messages on WhatsApp to notify users about their successful registration for your event/webinar.
Hi {{name}},
You're all set! 🎉 Registration confirmed for {{event_name}}
📅 Date: {{event_date}}
⏰ Time: {{event_time}} ({{timezone}})
📍 Location: {{event_location}}
Access your event resources:
{{cta_button}}
2. Event / Webinar Invitation
Invite people to join your webinar by telling its many benefits with this invitation WhatsApp template message.
"It's tomorrow!
Join us in [Company name] latest webinar to grab knowledge of [Reasons to join].
It's free: register now by clicking on the button below:
CTA- Register Now"
3. Webinar Reminder
Most people, amidst their busy schedules, forget that they even registered for your webinars. So, send them this reminder message to get them to join your webinar.
"Are you joining the [Webinar Name] by [Host Name]?
First [Number] participants only allowed! (No Recordings)
Yes, due to the zoom limit, we can only facilitate [Number] participants LIVE on the call.
So, make sure you join in the session LIVE
It’s first-come, first-serve 😁
We’ll see you inside the Mega Webinar!
Want to get Broadcast 1,00,000+ messages in one go with AiSensy? Sign up on AiSensy & start creating WhatsApp Template messages for your business.
WhatsApp Template Messages for Travel & Tourism
WhatsApp is the best place to drive more sales & revenue for your Travel & Tourism sector.
Travel agencies, tour guides and Airline companies can automate promotional messages, alerts, reminders & much more using WhatsApp Business API.
Check out the best WhatsApp Template Messages for Travel & Tourism.
1. Exclusive Travel Deals
The major use case of WhatsApp for Travel agencies is sending Marketing & promotional messages to increase sales of travel packages.
Here are a few WhatsApp Template Messages to promote Travel deals:
Hey [recipient_name],CTA: Book Now. [travel_destination] is calling out to you!
Enjoy an all-inclusive 8-night holiday with [Brand Name] for just [price].
Hurry, the offer expires soon!
2. WhatsApp Templates to Retarget existing Customers
Send Retargeting Campaigns to a segregated audience with WhatsApp Retargeting Campaigns exclusively on AiSensy.
AiSensy automatically segregates your broadcast audience by Delivered, Read, and Replied Audiences.
Hey [name]!
Since you loved [destination] so much we thought you’d be interested in seeing [destination 2] or [destination 3] as well.
Check out our sweet deals for these locations by clicking the below button.
CTA - Check latest deals
3. Flight Reminder
Send a reminder notification on WhatsApp for flight reminders.
Hi {{name}},
Your flight is tomorrow!
Flight: {{flight_number}}
📅 {{departure_date}}
⏰ {{departure_time}}
📍 {{airport}}
Arrive 3 hours early for international flights!
Check in here:
{{cta_button}}
4. WhatsApp Templates for Airline Alerts
Allow users to check their flight status by automating airline alerts on WhatsApp.
Hey [recipient_name],
Online check-in for [flight_number] to [travel_destination] has opened.
To check in, please go to [website_url] and follow the prompts.
We look forward to welcoming you on board our [aircraft] at [departure_time].
5. WhatsApp Templates for Newsletter
WhatsApp, with over 98% message open rate is the best place to promote your Newsletter. Increase engagement with the audience by sending blogs & news pieces on WhatsApp.
WhatsApp template message example to promote your newsletter:
Hi [First Name],check out the top 10 most underrated travel destinations for [year]. Get some fab ideas for your next trip.
6. WhatsApp Template for Referral Programs
Onboard more users by hosting a referral program on WhatsApp. Create an enticing referral program, offering rewards to users for referring your Travel Agency to their friends.
[Name], refer You’ve signed up for WhatsApp updates from [Your Brand Name]!Refer your friends and get [Amount] worth of Travel Credits added to your account for each friend who signs up with your referral code- [Referral Code]
WhatsApp Template Messages for HR & Recruitment
HR and recruitment teams can use WhatsApp template messages to streamline hiring communication, send interview reminders, share application updates, and onboard new employees. These templates help recruiters stay organized while providing candidates with timely updates throughout the hiring process.
1. WhatsApp Template Message for Interview Invitation
Send interview invitations to shortlisted candidates with all the necessary details such as time, date, and location.
Sample Template:
Hello {{1}},
Thank you for applying for the {{2}} position at {{3}}.
We would like to invite you for an interview on {{4}} at {{5}}.
Please confirm your availability.
Best regards,
{{3}} HR Team
2. WhatsApp Template Message for Interview Reminder
Send reminders before the interview so candidates don’t forget their scheduled interview slot.
Sample Template:
Hi {{1}},
This is a reminder for your interview with {{2}} for the {{3}} role scheduled on {{4}} at {{5}}.
We look forward to speaking with you.
Regards,
{{2}} Recruitment Team
3. WhatsApp Template Message for Application Status Update
Keep candidates informed about the progress of their job application.
Sample Template:
Hello {{1}},
Thank you for applying for the {{2}} role at {{3}}.
Your application is currently {{4}}.
We will update you once there is further progress.
Thank you for your patience.
4. WhatsApp Template Message for Document Submission
Request candidates to submit necessary documents for verification.
Sample Template:
Hi {{1}},
To proceed with your application for the {{2}} position, please share the following documents:
{{3}}
Kindly submit them before {{4}}.
Regards,
{{5}} HR Team
5. WhatsApp Template Message for Job Offer
Share job offer details with selected candidates.
Sample Template:
Congratulations {{1}}! 🎉
We are pleased to offer you the position of {{2}} at {{3}}.
Please review the offer details here: {{4}}
Kindly confirm your acceptance by {{5}}.
6. WhatsApp Template Message for Employee Onboarding
Send onboarding instructions to newly hired employees.
Sample Template:
Hello {{1}},
Welcome to {{2}}! We’re excited to have you on board.
Your joining date is {{3}}.
Please complete your onboarding steps here: {{4}}
See you soon!
WhatsApp Template Messages for Real Estate
Looking for powerful ways to connect with potential buyers, renters, or investors?
These WhatsApp Template Messages for Real Estate will help you engage leads, and drive faster conversions.
1. Site Visit Confirmation
Confirm an upcoming property visit and keep it professional and informative.
"Hi [Name], your site visit to [Property Name] has been confirmed for [Date & Time]. Please be on time – our representative will be waiting for you! 😊
[Quick Reply Button] Confirm
[Quick Reply Button] Reschedule"
2. New Property Listings
Let your leads be the first to know about new listings that match their preferences.
"Hey [Name], we’ve just listed a beautiful new apartment in [Location] that fits your preferences!🏡
Take a quick look at the details here:
[CTA button] - View Listing"
3. Rent Payment Reminder
Perfect for property managers handling rentals.
"Hi [Name], this is a friendly reminder that rent for [Property Name] 🏠is due on [Date]. Kindly make the payment to avoid late charges.
[CTA Button] – Pay Now"
4. Open House Invite
Invite leads to explore properties in person using friendly WhatsApp Template Messages for Real Estate"You’re invited, [Name]! 🎈
Join us for an open house at [Property Name] 🏠on [Date]. Walk through your future home!
[CTA Button] – RSVP Now"
WhatsApp Business Message Templates for Healthcare
Looking to streamline patient communication, appointment reminders, or health updates? We’ve curated 7 ready-to-use WhatsApp Template Messages for Healthcare to help you:
1. Doctor Appointment Confirmation
WhatsApp Template Messages Example:
"Hi {{patient-name}}, your appointment with Dr. {{doctor}} is confirmed for {{date}} at {{time}}.
📍 Location: {{location}}
📝 Please arrive 10 mins early.
Reply YES to confirm or NO to cancel."
2. Doctor Appointment Reminder
WhatsApp Template Messages Example:
"Reminder: You have an appointment with Dr. {{doctor}} tomorrow at {{time}}.
📍 Clinic: {{location}}
Need to reschedule? Click below.
[Reschedule]"
3. Missed Appointment Follow-up
Automate follow-ups on WhatsApp with the Template Messages below:
"Hi {{name}}, we noticed you missed your appointment with Dr. {{doctor}} today. Would you like to reschedule?
[Book New Slot]"
4. Lab Report Ready Template Message:
Deliver test results and prescriptions securely via WhatsApp:
"Hi {{name}}, your lab test report is now available.
🧪 Test: {{test_name}}
📄 [Download Report]
Contact us for any queries."
5. Teleconsultation Template
Promote and manage online consultations easily.
"Hi {{name}}, your online consultation with Dr. {{doctor}} is scheduled for {{date}}.
📲 Join using this link: [Join Call]
Be ready with your health details."
6. Vaccination Campaign Templates
WhatsApp Template Messages Sample:
"Hi {{name}}, COVID-19 vaccination slots are now open at {{location}}.
📆 Date: {{date}} | ⏰ Time: {{time}}
Book your free slot now!
[Book Vaccine]"
7. Health Awareness Campaigns
WhatsApp Template Messages Example:
"Take charge of your health this Women’s Day 🌸
Avail Gynecologist Consultation at 20% OFF!
Offer valid till {{offer_end_date}}
[Book Now]"
WhatsApp Business Message Templates for Restaurant & Food Delivery
Restaurants and food delivery businesses can use WhatsApp template messages to confirm orders, share delivery updates, send promotional offers, and collect customer feedback. These templates help improve customer experience and drive repeat orders.
1. WhatsApp Template Message for Order Confirmation
Confirm food orders instantly after customers place them.
Sample Template:
Hi {{1}},
Your order #{{2}} from {{3}} has been successfully placed. 🍽️
Estimated preparation time: {{4}} minutes.
We’ll notify you once your order is ready.
2. WhatsApp Template Message for Order Dispatch
Notify customers when their food order is out for delivery.
Sample Template:
Hello {{1}},
Your order #{{2}} from {{3}} is out for delivery. 🚚
Delivery partner: {{4}}
Estimated arrival: {{5}}
Enjoy your meal!
3. WhatsApp Template Message for Special Offers
Promote discounts or limited-time offers to encourage more orders.
Sample Template:
Hi {{1}},
Enjoy {{2}}% OFF on your next order at {{3}}! 🍕
Use code: {{4}}
Offer valid until {{5}}.
Order now: {{6}}
4. WhatsApp Template Message for Table Reservation Confirmation
Confirm table reservations with customers.
WhatsApp Template Messages Example:
Hello {{1}},
Your table reservation at {{2}} has been confirmed.
Date: {{3}}
Time: {{4}}
Guests: {{5}}
We look forward to serving you!
5. WhatsApp Template Message for Order Feedback
Collect feedback after the customer receives their order.
Sample Template:
Hi {{1}},
We hope you enjoyed your meal from {{2}}.
Please rate your experience here: {{3}}
Your feedback helps us serve you better!
6. WhatsApp Template Message for Re-Order Reminder
Encourage repeat purchases from customers.
Sample Template:
Hello {{1}},
Missing your favorite meal from {{2}}? 😋
Reorder your last order in one click: {{3}}
See you soon!
Gym & Fitness Center WhatsApp Template Messages
Gyms and fitness centers can use WhatsApp template messages to confirm memberships, send class reminders, promote fitness programs, and motivate members to stay consistent with their workouts.
1. WhatsApp Template Message for Membership Confirmation
Send membership confirmation once a user signs up.
Sample Template:
Hi {{1}},
Welcome to {{2}} Fitness Center! 💪
Your membership plan {{3}} is now active until {{4}}.
Let’s start your fitness journey!
2. WhatsApp Template Message for Class Reminder
Remind members about upcoming fitness classes.
WhatsApp Template Messages Example:
Hello {{1}},
Reminder for your {{2}} class at {{3}} today.
Time: {{4}}
Trainer: {{5}}
See you there!
3. WhatsApp Template Message for Personal Training Session Reminder
Notify members about their scheduled personal training sessions.
Sample Template:
Hi {{1}},
This is a reminder for your Personal Training Session with {{2}}.
Date: {{3}}
Time: {{4}}Let’s crush your fitness goals!
4. WhatsApp Template Message for Membership Renewal Reminder
Encourage members to renew their gym memberships before expiration.
Sample Template:
Hello {{1}},
Your {{2}} membership at {{3}} will expire on {{4}}.
Renew now to continue your fitness journey: {{5}}
5. WhatsApp Template Message for Fitness Challenge Promotion
Promote fitness challenges or programs.
Sample Template:
Hi {{1}},
Join our {{2}} Fitness Challenge starting on {{3}}!
Get access to expert coaching, meal plans, and exciting rewards.
Register here: {{4}}
6. WhatsApp Template Message for Progress Check-In
Encourage members to stay motivated and track their progress.
WhatsApp Template Messages Example:
Hello {{1}},
How is your fitness journey going at {{2}}?
It’s time for your monthly progress check-in.
Book your session here: {{3}}
Spa & Salon WhatsApp Template Messages
Spas and salons can use WhatsApp template messages to confirm bookings, send appointment reminders, promote beauty services, and re-engage customers. These messages help improve customer retention and reduce appointment no-shows.
1. WhatsApp Template Message for Appointment Confirmation
Confirm salon or spa appointments immediately after booking.
Sample Template:
Hi {{1}},
Your appointment at {{2}} Salon & Spa has been confirmed. 💇♀️
Service: {{3}}
Date: {{4}}
Time: {{5}}
We look forward to seeing you!
2. WhatsApp Template Message for Appointment Reminder
Remind clients about their upcoming beauty appointments.
Sample Template:
Hello {{1}},
This is a reminder for your {{2}} appointment at {{3}}.
Date: {{4}}
Time: {{5}}
Reply to reschedule if needed.
3. WhatsApp Template Message for Service Promotion
Promote new or seasonal services.
Sample Template:
Hi {{1}},
Treat yourself with our {{2}} special offer! ✨
Get {{3}}% OFF on {{4}} this week.
Book now: {{5}}
4. WhatsApp Template Message for Package Promotion
Promote bundled spa or salon packages.
Sample Template:
Hello {{1}},
Relax and rejuvenate with our {{2}} Package at {{3}}.
Includes: {{4}}
Book your slot here: {{5}}
5. WhatsApp Template Message for Loyalty Rewards
Reward loyal customers with exclusive benefits.
Sample Template:
Hi {{1}},
Thank you for being a valued client at {{2}}. 💖
Enjoy {{3}}% OFF on your next visit.
Claim your reward here: {{4}}
6. WhatsApp Template Message for Review Request
Ask customers for reviews after their appointment.
Sample Template:
Hello {{1}},
We hope you loved your {{2}} service at {{3}}.
Please share your feedback here: {{4}}
Your opinion means a lot to us!
Automobile Industry WhatsApp Template Messages
Automobile businesses such as car dealerships, service centers, and vehicle manufacturers can use WhatsApp template messages to confirm test drives, share service reminders, provide delivery updates, and promote new models. These best WhatsApp template messages for the automobile industry help businesses stay connected with customers throughout the vehicle purchase and ownership journey.
1. WhatsApp Template Message for Test Drive Confirmation
Send a confirmation message when a customer schedules a vehicle test drive.
WhatsApp Template Message Sample:
Hi {{1}},
Your test drive for the {{2}} at {{3}} has been confirmed. 🚗
Date: {{4}}
Time: {{5}}
We look forward to welcoming you to our showroom!
2. WhatsApp Template Message for Service Appointment Reminder
Remind vehicle owners about their upcoming service appointment.
WhatsApp Template Messages Example:
Hello {{1}},
This is a reminder for your {{2}} service appointment at {{3}}.
Date: {{4}}
Time: {{5}}
Please reply if you’d like to reschedule.
3. WhatsApp Template Message for Vehicle Service Completion
Notify customers once their vehicle service is complete.
WhatsApp Template Message Sample:
Hi {{1}},
Your {{2}} is now ready for pickup from {{3}}.
Service completed on {{4}}.
Thank you for choosing us!
4. WhatsApp Template Message for New Car Launch Announcement
Promote newly launched car models to interested customers.
WhatsApp Template Messages Example:
Hello {{1}},
The all-new {{2}} has arrived at {{3}}!
Discover advanced features, premium design, and powerful performance.
Book your test drive here: {{4}}
5. WhatsApp Template Message for Vehicle Delivery Update
Inform customers about the status of their vehicle delivery.
WhatsApp Template Message Sample:
Hi {{1}},
Great news! Your {{2}} will be ready for delivery on {{3}}.
Please visit {{4}} showroom to complete the process.
Congratulations on your new car! 🎉
6. WhatsApp Template Message for Service Due Reminder
Send reminders when customers are due for routine vehicle servicing.
WhatsApp Template Messages Example:
Hello {{1}},
Your {{2}} is due for its scheduled service this month.
Book your service appointment at {{3}} here: {{4}}
Keep your vehicle running smoothly!
7. WhatsApp Template Message for Customer Feedback
Collect feedback after a service visit or vehicle purchase.
Sample Template:
Hi {{1}},
Thank you for visiting {{2}}.
We’d love to hear about your experience.
Please share your feedback here: {{3}}
Your opinion helps us improve our service.
Government WhatsApp Template Messages
Government departments and public service organizations can use WhatsApp template messages to share important announcements, send application status updates, share emergency alerts.
We have curated the top 7 beste WhatsApp template messages for government communication to help improve transparency and keep citizens informed.
1. Application Submission Confirmation
Confirm when a citizen successfully submits a government service application.
Hello {{1}},
Your application for {{2}} has been successfully submitted.
Application ID: {{3}}
You can track the status here: {{4}}
2. Application Status Update
Notify citizens about the progress of their application.
Hi {{1}},
The status of your {{2}} application (ID: {{3}}) is now {{4}}.
For more details, visit: {{5}}
3. Road Closure Notification
Government agencies and city traffic authorities can send WhatsApp alerts to inform residents about road closures, construction work, accidents, or public event traffic restrictions.
WhatsApp template messages for traffic updates:
🚧 Traffic Advisory – Road Closure Notice
Please note that {{1}} Road in {{2}} will be closed from {{3}} to {{4}} due to {{5}}.
Suggested alternate routes: {{6}}.
We recommend planning your travel accordingly to avoid delays.
Live traffic updates: {{7}}
4. Public Health Alert
Public health departments can use WhatsApp to notify citizens about health risks, disease outbreaks, vaccination drives, or preventive guidelines.
⚠️ Public Health Alert
Hello {{1}},
The {{2}} Health Department has issued a public health advisory regarding {{3}} in {{4}}.
Recommended precautions:
• {{5}}
• {{6}}
• {{7}}
For official updates and guidance, please visit: {{8}}
If you experience symptoms, contact the health helpline: {{9}}
5. Public Service Notification (Security Threat)
Send an urgent alert to notify citizens about an immediate threat to safety, such as a chemical hazard, wildfire approaching populated areas, or security risk.
🚨 Emergency Alert – Immediate Action Required
Hello {{1}},
The {{2}} Emergency Management Department has issued an urgent alert for your area due to {{3}}.
Please evacuate immediately and move to the nearest safe location: {{4}}.
Follow official instructions and avoid the affected area until further notice.
Updates: {{5}}
6. Public Service Notification (Weather Alerts)
Notify citizens about heavy rainfall warnings, flooding risks, or tornados so they can take preventive action. This is one of the best WhatsApp template messages for weather alerts, as it helps authorities quickly warn residents in affected regions.
⚠️ Severe Weather Alert
The {{1}} Meteorological Department has issued a severe rain warning for {{2}} starting {{3}}.
Possible impacts: flooding, road closures, and transport delays.
Please avoid low-lying areas and stay indoors when possible.
Latest updates: {{4}}
7. Public Service Notification (Emergency Alert)
Send a general emergency alert to inform citizens about incidents such as earthquakes, infrastructure failures, bombing, or citywide emergency responses.
This WhatsApp template message sample provides clear instructions while directing citizens to official information channels.
Sample 1:
🚨 Official Emergency Notification
Hello {{1}},
An emergency situation has been reported in {{2}} involving {{3}}.
Authorities are currently responding.
Please stay calm, avoid the affected area, and follow official updates.
More information: {{4}}
Emergency contact: {{5}}
Sample 2:
🚨 Seek Shelter Immediately
Due to current situation, a potential missile threats, seek immediate shelter in the closest secure building, and to steer away from windows, doors, and open areas. Await for further instruction.
Official updates will be provided here: {{1}}
Emergency hotline:{{2}}
WhatsApp Templates for SaaS companies
SaaS companies can use WhatsApp template messages to onboard new users, share product updates, notify customers about billing, and provide support alerts. These best WhatsApp template messages for SaaS businesses help improve customer engagement and reduce churn.
Below are several WhatsApp template messages examples SaaS companies can use to communicate effectively with their users.
1. WhatsApp Template Message for Account Signup Confirmation
Confirm when a new user signs up for the platform.
Hi {{1}},
Welcome to {{2}}! 🎉
Your account has been successfully created.
Start exploring here: {{3}}
2. WhatsApp Template Message for Product Onboarding
Guide users through their first steps after signup.
WhatsApp Template Messages Example:
Hello {{1}},
Let’s get you started with {{2}}.
Complete your onboarding in a few steps here: {{3}}
Need help? Our team is here for you.
3. WhatsApp Template Message for Feature Announcement
Announce new features or product updates.
Hi {{1}},
We’ve launched a new feature in {{2}}: {{3}}.
Discover how it can help you achieve more.
Learn more: {{4}}
4. WhatsApp Template Message for Subscription Renewal Reminder
Remind users before their subscription expires.
WhatsApp Template Message Sample:
Hello {{1}},
Your {{2}} subscription will expire on {{3}}.
Renew now to continue using all features: {{4}}
5. WhatsApp Template Message for Payment Confirmation
Notify customers after successful subscription payment.
WhatsApp Template Messages Example:
Hi {{1}},
Your payment for {{2}} subscription has been successfully processed.
Invoice ID: {{3}}
Thank you for choosing us!
6. WhatsApp Template Message for Support Ticket Update
Notify users about updates on their support requests.
WhatsApp Template Message Sample:
Hello {{1}},
Your support ticket #{{2}} has been {{3}}.
View the update here: {{4}}
7. WhatsApp Template Message for Trial Expiry Reminder
Remind users when their free trial is about to end.
WhatsApp Template Messages Example:
Hi {{1}},
Your {{2}} free trial will end on {{3}}.
Upgrade now to continue enjoying all premium features: {{4}}
WhatsApp Template Message Guidelines
Meta's approval team reviews every WhatsApp template message submission to ensure quality and prevent spam. Understanding these guidelines dramatically improves approval rates:
| Guideline | ✅ Approved Example | ❌ Rejected Example |
|---|---|---|
| Grammar & Spelling | Hi {{name}}, your order is confirmed | Hi {{name}}, ur order is confirmd |
| Language Consistency | English throughout (or one language) | "Namaste! Your offer is {{discount}}% OFF" |
| URL Format | https://www.yourcompany.com/promo | http://bit.ly/shortlink |
| Button Text Length | "Buy Now" (8 chars) | "Click here to shop now" (22 chars) |
| Prohibited Content | Professional promotional message | Messages about alcohol, gambling, etc. |
- Proofread your content for spelling and grammar before submitting it for review. Or pass the text through automated checkers like grammarcheck.ai to save time and effort. Messages with incorrect spellings, grammatical errors or incorrect punctuations might not get approved & may prompt customers to view these messages as spam.
- Make sure to use variable parameters (e.g. {{1}}, {{2}}, etc.) and that they have the correct number of curly brackets (i.e., there need to be two curly brackets on the left and right each).
- Make sure the parameters (e.g., {{1}}) contains some text with it
For example:
Correct Format ✅:
Hello {{1}}
Wrong Format❌:
Hello
{{1}}
{{2}}
Note: If there's a line with only a variable, then WhatsApp rejects the template message.
- Make sure the language selected matches the content of your message template. If you select Spanish as the message template language but the content is in English, your message template will be rejected. Ensure that your content is in one language. A mixture of languages such as "Hinglish" or "Spanglish" will not be approved.
- Refrain from using a URL shortener for your links (e.g., bit.ly, TinyURL, or goo.gl) because they obscure the intended link destination.
- The URL domain in your links should belong to your business or some publicly accessible URL.
- Refrain from adding double line space between your texts. For example;
Correct Format✅:
Hello {{1}},
How may I help you?
Incorrect Format❌:
Hello {{1}},
How may I help you? - Avoid using Emoticons in Quick Reply Buttons.
- Phone Number as Call to Action: The Phone Number must be written along with the country code without the plus (+) sign. If the number is submitted without the country code, it violates the format and gets rejected by WhatsApp.
Still getting rejected templates? We have curated a blog post with WhatsApp Template Messages most common rejection reasons & fixes.
How to send WhatsApp Template Messages?
WhatsApp Templates can only be sent via WhatsApp Business API-based platforms like AiSensy. Using AiSensy, you can create Template Messages hassle-free & get them approved in 10 minutes to 6 hours.
Here's the process:
- Create Your Template: Use AiSensy's template builder with intuitive drag-and-drop editor.
- Submit for Approval: Meta reviews your template within 10 minutes to 6 hours.
- Broadcast to Customers: Send to unlimited opted-in users once approved.
- Track Performance: Monitor open rates, CTR, and conversions in real-time.
- Optimize & Iterate: A/B test variations and refine based on performance data
Check out the detailed guide on how to create & get WhatsApp business message templates approved easily with AiSensy.
AI WhatsApp Template Message Generator (New)
Creating approved WhatsApp templates can take time because messages must follow WhatsApp Business API formatting and policy guidelines. With the AI WhatsApp Template Generator by AiSensy, businesses can instantly generate ready-to-submit templates for marketing, utility, and authentication use cases.
How it works:
1. Write your prompt (describe the message you want to send)
2. Define Your Objective & Tone
3. Click on "Generate"
That's it. AI will create a WhatsApp template messages example with the correct variables and structure.
AiSensy makes sending WhatsApp Template Messages effortless while helping you grow and engage your audience. Ready to get started?
WhatsApp Template Message FAQs
WhatsApp allows businesses to interact with their users with any message until 24 hours from the user’s last message. Once this window is closed, you can only send a Template Message that needs approval from WhatsApp. This is done to ensure that businesses do not spam the users on WhatsApp. The WhatsApp Template message can be anything ranging from a promotional message, product launch, weekly newsletter, abandoned cart, festive greetings etc."
Yes, each WhatsApp template message undergoes rigorous checks by the WhatsApp Team personally. The message only gets approved if the team finds the message to be correct & rid of any errors such as grammar errors.
No! Once a WhatsApp Template Message is approved, you can not make changes or edit the Template Message. Only the dynamic values in the Template Message can be edited which is set while submitting it.
The WhatsApp Template Message formats can be Text, Image, File or Video. With any of these media formats, text must be included since it is mandatory. This means only Images, Files or Videos can not be sent to the users as a Template Message.
No! Once a WhatsApp Template Message is approved, you can not make changes or edit the Template Message. Only the dynamic values in the Template Message can be edited which is set while submitting it.
WhatsApp doesn’t allow spamming and harmful content. So, these are four things on what Business cannot send a Template Message: 1. No threatening content 2. No content promoting whiskey or other harmful consumer items. 3. WhatsApp Business message templates cannot contain threatening or abusive content.




