DoubleTick is a WhatsApp Business API provider that enables companies to engage with their customers on WhatsApp at scale. As part of the WhatsApp Business Solution Provider (BSP) ecosystem, DoubleTick helps businesses send notifications, automate customer conversations, and manage multi-agent communication on WhatsApp.
However, many companies that initially adopted the solution are now exploring DoubleTick alternatives that can better suit their growing needs.
In this guide, we’ll explore why companies seek an alternative to DoubleTick, what factors to consider in a WhatsApp API provider, and the best options available in 2025.
At a Glance
Why Look for a DoubleTick Alternative?
Key Factors to Consider in a WhatsApp API Provider
Best Alternatives to DoubleTick in 2025
1. AiSensy
2. Gupshup
3. Twilio
4. Gallabox
5. 360Dialog
6. Infobip
7. Wati
8. Interakt
9. MessageBird
10. Vonage
Comparison table
Conclusion
FAQs
Why Look for a DoubleTick Alternative?
Businesses considering a switch from DoubleTick usually face one or more of the following issues:
- Pricing transparency issues
Many users report that pricing isn’t always straightforward, making it difficult to estimate costs as message volumes grow. - Scalability for enterprise use
DoubleTick can serve small and medium businesses well, but larger enterprises often struggle with its limitations in handling high volumes of messages and advanced integrations. - Feature limitations
Tools like advanced automation, AI-driven chatbots, CRM integration, and detailed analytics may be limited compared to other providers. - Customer support
Timely support is critical when managing customer communication at scale. Businesses sometimes find DoubleTick’s support response times slower than expected.
These pain points drive many businesses to explore DoubleTick alternatives that provide greater flexibility, scalability, and long-term reliability.
Key Factors to Consider in a WhatsApp API Provider
When evaluating an alternative to DoubleTick, it’s important to compare providers on specific criteria. The right choice depends on your business size, customer engagement strategy, and budget.
Here are the key factors to look for:
- Official Meta/WhatsApp BSP status
Always choose a provider officially approved by Meta. This ensures reliability and compliance. - Pricing model
Understand whether the provider charges per conversation, per message, or through subscriptions. Transparent pricing helps you plan for growth. - Features
Look for essentials like chatbots, broadcast messaging, CRM integration, WhatsApp Ads support, and analytics dashboards. - Ease of setup
Some providers require developer support, while others (like AiSensy) offer no-code onboarding within minutes. - Customer support & reliability
Fast, reliable support is crucial for businesses running 24/7 operations.
For a more detailed breakdown, check out our Complete Guide to WhatsApp API Providers.
Best Alternatives to DoubleTick in 2025
1. AiSensy (Top recommendation)
AiSensy is one of the best DoubleTick alternatives for businesses seeking a no-code, all-in-one WhatsApp Business API platform. Unlike basic providers, AiSensy transforms WhatsApp into a revenue-generating channel with advanced automation, analytics, and integrations.
Why AiSensy is a Top Choice:
- Official WhatsApp Business API provider – Trusted by 100,000+ businesses in 57 countries.
- Quick onboarding – Set up in minutes with no coding required.
- Tailored for e-commerce, SaaS, agencies, and startups – Flexible features for different business needs.
Key Features That Make AiSensy Stand Out:
- Robust Integration – Seamlessly integrates with CRM systems and other e-commerce tools such as Shopify & WooCommerce.
- No-Code Chatbot Flows – Build powerful chatbots for sales, FAQs, and lead qualification without writing a single line of code.
- Smart Retargeting – Send targeted campaigns based on user engagement (Read, Replied, Clicked) to maximize ROI.
- Team Inbox – A shared inbox for seamless collaboration, ensuring no message gets missed.
- Click-to-WhatsApp Ads – Convert Meta ads into WhatsApp conversations, boosting leads and conversions.
- Broadcast Messaging – Reach thousands of customers instantly with promotional campaigns.
- Real-Time Analytics – Track campaign performance and optimize messaging strategies with actionable insights.
- Agent Optimization – Assign chats based on agent attributes to streamline workflows.
2. Gupshup
Gupshup is another well-known WhatsApp API provider with a strong focus on developer tools and custom integrations. While powerful, it is often considered complex for non-technical teams and its pricing structure can be difficult to navigate.
Companies that want a more user-friendly, no-code platform often look for Gupshup alternatives that provide easier scalability and better support.
Read more: Gupshup Alternatives
3. Twilio
Twilio is a global CPaaS provider known for its strong API infrastructure. While reliable and scalable, Twilio is more developer-centric and may not be ideal for SMBs that need a plug-and-play solution. It’s also on the expensive side, especially when compared with newer, no-code platforms.
For many businesses, choosing a Twilio alternative with simplified setup, transparent pricing, and built-in automation is a smarter option.
Check out: Twilio Alternatives
4. Gallabox
Gallabox is a customer engagement platform offering WhatsApp automation, shared team inboxes, and simple chatbot features. It’s popular among small teams, but many businesses eventually look for Gallabox alternatives once they need enterprise-grade scalability, advanced reporting, or deeper CRM integrations.
While Gallabox is easy to use, companies that outgrow its feature set often switch to providers with stronger analytics, multi-channel capabilities, and more flexible pricing.
Explore: Gallabox Alternatives
5. 360Dialog
360Dialog is an official WhatsApp BSP that provides direct access to the WhatsApp API. Unlike some other platforms, it focuses heavily on being a pure API provider without offering additional marketing or automation tools out of the box.
This makes 360Dialog a strong option for developers who want to build their own solutions on top of WhatsApp. However, many businesses that need ready-to-use features like broadcasts, chatbots, or dashboards eventually look for 360Dialog alternatives that offer these capabilities natively.
Learn more — Explore our guide on Best 360Dialog Alternatives
6. Infobip
Infobip is a global leader in messaging solutions, supporting SMS, email, voice, and WhatsApp. It’s often used by enterprises that require multi-channel communication at scale.
That said, Infobip’s complexity and higher costs can be overwhelming for small to medium businesses. Companies that want faster onboarding, simpler workflows, and more transparent pricing often explore Infobip alternatives tailored to SMBs and startups.
7. Wati
Wati is a WhatsApp Business API provider that focuses on small businesses and teams. Its features include team inboxes, automation workflows, and chatbots. For startups, it can be an affordable and user-friendly choice.
However, as companies scale, they often find Wati’s pricing and feature set restrictive — particularly when advanced marketing automation or enterprise integrations are needed. This is why many businesses consider Wati competitors or other alternatives to Wati for long-term growth.
Check this out — AiSensy vs. Wati: Comprehensive 2025 Comparison
8. Interakt
Interakt is another budget-friendly WhatsApp Business API provider, especially popular among startups and small e-commerce businesses. It offers features like order notifications, shared inboxes, and simple automation.
That said, Interakt can feel limited for businesses aiming for advanced customer engagement strategies. Many startups eventually transition to more robust platforms with global scalability.
For a detailed assessment of similar providers, visit our guide on Interakt alternatives.
Eager for more? Check out — AiSensy vs. Interakt: Comprehensive 2025 Comparison
9. MessageBird
MessageBird is a global CPaaS provider that offers WhatsApp along with SMS, voice, and email. It’s strong in omnichannel communication and enterprise integrations.
However, MessageBird can be expensive and overly complex for SMBs that only need WhatsApp automation. Businesses looking for cost-effective, WhatsApp-focused platforms may find better fits with MessageBird alternatives designed specifically for WhatsApp marketing and customer engagement.
Related article: Top 12 Free WhatsApp Marketing Tools (2025)
10. Vonage
Vonage is one of the longest-standing players in the CPaaS space, offering APIs for voice, SMS, video, and WhatsApp. It’s a strong option for enterprises with developer teams that can build custom solutions on top of its APIs.
For small and mid-sized businesses, however, Vonage may require too much technical expertise to fully leverage. In these cases, Vonage alternatives with no-code tools, built-in dashboards, and faster onboarding are a better choice.
Comparison Table: DoubleTick Vs Alternatives
Provider | Best For | Key Features | Pricing* | Ease of Setup | Official BSP | Notable Limitations |
---|---|---|---|---|---|---|
AiSensy | SMBs, eCommerce, SaaS, agencies | No-code chatbot flows, broadcasts, Click-to-WhatsApp Ads, Shopify/WooCommerce, CRM integrations, analytics | Transparent tiers | Very easy (no-code) | Yes | Advanced custom dev may require APIs |
DoubleTick | Small teams starting on WhatsApp | Shared inbox, basic automation, templates, notifications | Varies by usage | Easy | Check status | Pricing transparency, limited advanced automation & analytics |
Gupshup | Developer-led teams, custom builds | Rich APIs, templates, conversational flows, multi-channel | Usage-based | Moderate (dev-first) | Yes | Complex pricing; steeper learning curve for non-tech users |
Twilio | Enterprises with engineering resources | Global CPaaS, robust APIs, webhooks, scale & reliability | Usage-based | Advanced (developer-heavy) | Yes | Higher total cost; limited no-code tools |
Gallabox | SMBs needing quick automation | Shared inbox, chatbot builder, campaigns, basic CRM | Tiered plans | Easy | Yes | May lack enterprise-grade analytics & scale |
360Dialog | Pure API access & DIY stacks | Direct WhatsApp API access, webhooks, session management | Usage-based | Advanced (API-first) | Yes | No built-in marketing suite (needs add-ons) |
Infobip | Enterprises, multi-channel at scale | Omnichannel (SMS, email, voice, WhatsApp), routing, security | Custom/enterprise | Advanced | Yes | Complex setup; can be costly for SMBs |
Wati | Small teams & startups | Team inbox, workflows, basic chatbots, broadcasts | Tiered plans | Easy | Yes | Feature ceiling as volume & complexity grow |
Interakt | Budget-conscious startups | Notifications, shared inbox, basic automation | Entry-level tiers | Easy | Yes | Limited advanced automation & global scale |
MessageBird | Enterprises needing omnichannel | SMS/Email/Voice/WhatsApp, flow builder, integrations | Usage-based | Moderate–Advanced | Yes | May be pricey/complex for WhatsApp-only needs |
Vonage | Custom CPaaS builds | APIs for voice/SMS/WhatsApp, enterprise features | Usage-based | Advanced (dev-led) | Yes | Requires technical resources to maximize value |
*Pricing is indicative and subject to change. Always check the provider’s current plan and WhatsApp conversation rates from Meta.
Conclusion
While DoubleTick can serve as a starting point for WhatsApp Business API, many companies eventually need more transparent pricing, stronger automation, and enterprise-level scalability.
The good news is that the market offers several powerful DoubleTick alternatives — from AiSensy (the best all-in-one, no-code solution) to large-scale providers like Infobip and MessageBird.
Ultimately, the right provider depends on your business size and goals:
- Startups & SMBs → AiSensy, Interakt, Wati
- Growing businesses & agencies → Gallabox, Gupshup
- Enterprises → Infobip, MessageBird, Vonage, Twilio
For most businesses that want a balance of usability, automation, and transparent pricing, AiSensy is the top DoubleTick alternative in 2025.
FAQs
While DoubleTick is a WhatsApp API provider, some businesses find its pricing structure, limited automation features, and scalability restrictions challenging. Exploring alternatives ensures you get better value, richer features, and more flexibility for growth.
Yes. AiSensy is a Meta-approved WhatsApp Business Solution Provider (BSP). This means you can confidently use AiSensy to send campaigns, run automation, and integrate WhatsApp with your existing tools — all while staying 100% compliant with Meta’s policies.
For eCommerce, AiSensy is a top choice. It offers Shopify and WooCommerce integrations, abandoned cart recovery, broadcast campaigns, and Click-to-WhatsApp ads — making it easy to increase sales and recover lost revenue.
Pricing models differ. Some providers use conversation-based billing (per Meta’s structure), while others add platform fees or subscriptions. AiSensy offers transparent, SMB-friendly pricing starting from $45/month (or ₹1500 for Indian-based businesses), making it easier to scale affordably.
Yes. You can easily switch from DoubleTick to another BSP like AiSensy without losing your verified WhatsApp number, chat history, or branding. Migration is smooth and fully supported by the provider.
Not always. Platforms like AiSensy are built for no-code use, meaning you can set up chatbots, automate workflows, and launch campaigns without technical skills. On the other hand, developer-heavy platforms may require technical expertise to get started.