Infobip Alternative: 10 WhatsApp API Platforms You Should Try in 2025

Infobip is one of the leading Communication Platform as a Service (CPaaS) providers, helping businesses manage customer communication across multiple channels, including WhatsApp. While Infobip is powerful, many businesses find it too complex, expensive, or developer-heavy for their needs.

That’s why companies often search for an Infobip alternative: a solution that offers the same WhatsApp Business API capabilities, but with easier onboarding, more transparent pricing, and better customer support.

In this article, we’ll explore the best alternatives to Infobip in 2025, compare their features, and highlight which one is most suitable depending on your business type. Stay with us!

Key Features to Look for in a WhatsApp Business API Provider

Before choosing an alternative to Infobip, it’s important to know what makes a provider worth your investment. Here are the key features you should evaluate:

• Ease of onboarding
  Look for a provider that helps you get your WhatsApp Business API account approved quickly, without lengthy paperwork or confusing steps.
• No-code setup
  Not every business has a technical team. Platforms that offer drag-and-drop chatbot builders and plug-and-play integrations are ideal.
• Scalability
  Whether you’re a small business starting with customer support or an enterprise running high-volume campaigns, your provider should scale with you.
• Automation & AI chatbots
  The ability to automate FAQs, lead qualification, and sales processes through WhatsApp chatbots is crucial.
• CRM & e-commerce integrations
  A good provider should connect easily with your existing tools like Shopify, HubSpot, Zoho, or Salesforce.
• Pricing transparency
  Many businesses leave Infobip because of unclear pricing. Look for a platform that provides predictable costs and clear billing.
• Customer support
  Quick and reliable support is key, especially if you’re running campaigns that can’t afford downtime.

Best Infobip Alternatives in 2025

1. AiSensy – The Best Infobip Alternative

If you’re looking for the most user-friendly and affordable Infobip alternative, AiSensy is the top choice in 2025.

AiSensy is an official WhatsApp Business API provider, designed for businesses of all sizes—from startups to large enterprises. Unlike Infobip, it doesn’t require coding or a technical team to get started. Within minutes, you can have your WhatsApp Business API account approved and start engaging with customers.

Why AiSensy stands out as the best Infobip alternative:

• No coding required: Get started with WhatsApp automation even if you’re not a developer.
• Chatbot Flow Builder: Build custom WhatsApp chatbot journeys for sales, support, and marketing.
• Seamless integrations: Works with CRMs, e-commerce platforms, and ad campaigns.
• Click-to-WhatsApp Ads: Run and track Facebook and Instagram campaigns directly inside AiSensy.
• Transparent pricing: Clear, predictable plans designed for businesses of all sizes.
• Dedicated support team: Human-first customer support with fast resolution times.

2. Twilio

Twilio is another well-known player in the communication space and a popular alternative to Infobip. It’s best suited for developer teams that want maximum flexibility and customization.

Pros:

• Robust APIs for omnichannel communication
• Global reach with strong infrastructure
• Reliable delivery rates

Cons:

• Requires coding knowledge to set up WhatsApp automation
• Pricing can become complicated and expensive at scale
• Less beginner-friendly compared to AiSensy

Twilio is a good fit if you have an in-house tech team and want to build a fully customized WhatsApp experience.

3. Gupshup

Gupshup is a strong Infobip competitor that focuses heavily on API flexibility. It is trusted by enterprises that need advanced messaging capabilities.

Pros:

• Feature-rich APIs
• Supports conversational messaging across multiple platforms
• Scalable for large enterprises

Cons:

• Limited user interface (better suited for developers)
• Smaller businesses may find it overwhelming
• Pricing isn’t always transparent

If you’re an enterprise that values customization and already has developers on your team, Gupshup could be a good choice.

4. Gallabox

Gallabox is gaining popularity among SMEs looking for an alternative to Infobip that’s easy to use. It provides a more visual and user-friendly experience compared to Gupshup and Twilio.

Pros:

• Simple interface tailored for non-technical teams
• Built-in collaboration features for sales and support
• Affordable plans for small and mid-sized businesses

Cons:

• Not as scalable for enterprise-level needs
• Limited advanced features compared to larger providers

Gallabox is best suited for startups, small businesses, and agencies that need to start with WhatsApp automation quickly.

5. 360Dialog

360Dialog is a Meta-approved WhatsApp Business API provider, known for its affordability and direct connection to WhatsApp.

Pros:

• Cost-effective entry point
• Direct BSP (Business Solution Provider)
• Strong global reach

Cons:

• Minimal platform features—API only
• Requires third-party tools for advanced use cases
• Less support compared to full-stack platforms like AiSensy

360Dialog is ideal for businesses that only need direct API access and already have other platforms to handle automation and CRM.

6. MessageBird

MessageBird is another strong Infobip alternative, especially for businesses that need omnichannel communication (SMS, voice, email, and WhatsApp) under one platform.

Pros:

• Wide range of communication channels
• Strong global infrastructure
• Good analytics and reporting

Cons:

• Pricing can be higher compared to focused WhatsApp providers
• Complex for small businesses that only need WhatsApp
• Onboarding can take longer

MessageBird is best suited for enterprises and global companies that want a single provider for all communication channels, not just WhatsApp.

7. Callbell

Callbell focuses on making WhatsApp communication more collaborative for teams. It’s an Infobip competitor designed primarily for SMBs and customer support teams.

Pros:

• Multi-agent WhatsApp inbox for teams
• Easy-to-use interface
• Affordable for startups and SMEs

Cons:

• Limited advanced automation features
• Not as scalable for enterprise-level use
• Fewer integrations compared to larger BSPs

Callbell is ideal if you’re looking for a simple, team-focused solution for handling WhatsApp support conversations.

8. Vonage

Vonage is a global communications giant that also offers WhatsApp Business API services. It’s often seen as a solid alternative to Infobip for enterprises with complex requirements.

Pros:

• Strong global reach and infrastructure
• Advanced APIs for developers
• Reliable delivery and compliance features

Cons:

• More expensive than smaller providers
• Requires technical expertise
• Less SMB-focused compared to AiSensy or Callbell

Vonage is best suited for large enterprises or SaaS businesses that want robust, developer-friendly communication tools.

9. Wati

Wati is a WhatsApp Business API provider that focuses on ease of use for customer-facing teams. 

Pros:

• No-code chatbot builder
• Multi-agent support inbox
• Good for SMEs

Cons:

• Pricing can be high for startups
• Limited advanced integrations compared to AiSensy
• Customer support is not always responsive

Wati is a decent choice if you’re looking for a simple solution, but businesses often explore Wati alternatives when they need more flexibility and better support.

10. Interakt

Interakt is designed specifically for SMEs in India and emerging markets, offering WhatsApp API at affordable rates. 

Pros:

• Affordable pricing plans
• Good for small businesses getting started with WhatsApp
• Simple interface and onboarding

Cons:

• Limited automation capabilities
• Fewer integrations with global CRMs and SaaS tools
• Customer support is sometimes inconsistent

Interakt is a good starting point for businesses on a budget, but many companies eventually look for Interakt alternatives that provide advanced features and global scalability.

Comparison table

How to Choose the Right Alternative to Infobip

Choosing the best alternative to Infobip depends on your business needs. Use this quick checklist:

• Define your goals – Is your focus customer support, WhatsApp marketing, or sales automation?
• Onboarding speed – Some providers approve your WhatsApp API in days, others in weeks.
• Ease of use – If you don’t have developers, go for a no-code platform like AiSensy.
• Pricing – Infobip’s costs can be complex. Look for transparent monthly pricing.
• Integrations – Ensure smooth sync with your CRM, e-commerce, or marketing stack.
• Customer support – Test responsiveness during the trial phase.
• Scalability – Pick a platform that grows with your business.

👉 Pro tip: AiSensy offers the best mix of affordability, simplicity, and growth potential—making it the top Infobip alternative in 2025.

Conclusion

Infobip is a robust platform, but it isn’t the right fit for every business. Many companies find it overly complex or expensive compared to newer, more agile providers.

That’s why exploring Infobip alternatives can open the door to simpler onboarding, transparent pricing, and automation tools designed for growth. Among the options available, AiSensy stands out as the top choice for 2025. AiSensy helps businesses of all sizes unlock the full power of WhatsApp marketing and customer communication.

If you’re ready to switch to a more user-friendly and scalable solution, AiSensy is the best Infobip alternative to consider this year.