If you’re looking for a 360Dialog alternative, chances are you want more than just a basic WhatsApp Business API provider. While 360Dialog is a recognized WhatsApp API BSP (Business Solution Provider), it may lack advanced features like built-in CRM, marketing automation, or AI chatbot flows that modern businesses need.
Whether you run an e-commerce store, marketing agency, SaaS platform, or enterprise business, choosing the right messaging API platform can make all the difference in how you engage, convert, and retain customers on WhatsApp.
In this guide, we’ll cover:
- What to look for in a messaging API platform
- A quick overview of 360Dialog
- The top 10 best 360Dialog alternatives in 2025
- A detailed comparison table
- Final thoughts and FAQs
Table of Content
What to Look for in a Messaging API
Platform
About 360Dialog
Top 10 Best 360Dialog Alternatives for Business
1. AiSensy (Best Overall Alternative)
2. Twilio
3. Respond.io
4. Sendpulse
5. Wati
6. Infobip
7. Interakt
8. Zendesk
9. Brevo
10. Gallabox
Comparison Table: 360Dialog vs Top Alternatives
Final Thoughts
FAQs
What to Look for in a Messaging API Platform
Before diving into alternatives, here’s what you should consider when choosing a WhatsApp API platform:
- Official WhatsApp BSP – Ensures compliance and direct access to WhatsApp’s API.
- Ease of Onboarding – Quick approval process and minimal technical setup.
- Automation Tools – AI chatbots, automated replies, drip campaigns.
- CRM Integration – Sync messages and leads seamlessly with your CRM.
- Broadcasting & Campaigns – Ability to send bulk messages with personalization.
- Analytics & Reporting – Insights into message delivery, open rates, and customer behavior.
- Multi-User Access – Support for sales and support teams to manage conversations together.
- Pricing & Scalability – Flexible plans that grow with your business needs.
About 360Dialog
360Dialog is a WhatsApp Business API provider that connects businesses directly with WhatsApp’s messaging capabilities. It focuses on API-only solutions, meaning it doesn’t offer a native dashboard, chatbot builder, or marketing automation. Businesses often integrate 360Dialog with third-party tools for these features.
Key highlights of 360Dialog:
- Official WhatsApp BSP
- API-first approach
- White-label solutions for partners
- Competitive pricing for API access
Limitations:
- No built-in CRM or inbox
- Lacks automation and campaign management tools
- Requires third-party integrations for most use cases
Top 10 Best 360Dialog Alternatives for Business
AiSensy (Best Overall Alternative)
AiSensy is a WhatsApp marketing and automation platform designed for businesses that want a ready-to-use, no-code solution. As an official WhatsApp Business Solution Provider (BSP), it offers everything from chatbot automation to CRM and campaign tools in one place.
Pros:
- Easy-to-use dashboard with no coding required
- Built-in AI chatbot flow builder
- CRM with shared team inbox
- Bulk broadcasts with personalization
- Affordable, transparent pricing
Cons:
- Currently focused on WhatsApp (no multi-channel support)
Why AiSensy is a better 360Dialog alternative:
360Dialog is API-only, requiring extra integrations for automation and CRM, while AiSensy provides an all-in-one platform that’s faster to set up, more user-friendly, and built for marketers and non-technical teams.
Twilio
Twilio is a leading cloud communications platform supporting WhatsApp, SMS, voice, and email. It’s widely known for its flexibility and powerful developer APIs, making it a strong option for large-scale custom projects.
Pros:
- Highly scalable with enterprise-grade reliability
- Supports multiple communication channels
- Robust developer documentation
Cons:
- Requires coding and technical resources
- Limited UI for non-technical teams
Best for:
Enterprises with in-house developers who need full customization and multi-channel messaging.
We also suggest you take Twilios’s top alternatives into account while choosing the best platform for your business.
Respond.io
Respond.io is a multi-channel messaging platform that centralizes WhatsApp, Facebook Messenger, Instagram, and other channels into a single inbox for teams.
Pros:
- Unified multi-channel inbox
- Powerful automation workflows
- CRM and helpdesk integrations
- Strong analytics capabilities
Cons:
- Requires a BSP like 360dialog for WhatsApp API access
- Higher pricing for advanced automation
Best for:
Companies handling high message volumes across several channels and needing advanced routing and automation.
Sendpulse
Sendpulse is a marketing automation suite combining WhatsApp, email, SMS, and chatbot features. It’s a go-to platform for businesses wanting to run multi-channel campaigns without juggling multiple tools.
Pros:
- Multi-channel marketing from a single platform
- Chatbot builder for WhatsApp, Instagram, and Facebook
- Built-in email marketing tools
- Affordable plans for SMBs
Cons:
- Limited advanced WhatsApp analytics
- Requires BSP integration for WhatsApp API
Best for:
Marketers who want to manage email, SMS, and WhatsApp campaigns from one dashboard.
Wati
Wati is a WhatsApp API provider focused on helping SMBs automate customer engagement. It offers both a shared inbox and a visual chatbot builder.
Pros:
- Simple onboarding process
- Built-in chatbot creation tools
- Campaign broadcasting with templates
- Good UI for small teams
Cons:
- Limited multi-channel capabilities
- Pricing can increase for high-volume messaging
Best for:
Small to medium-sized businesses looking for an easy-to-use WhatsApp automation platform.
Compare AiSensy vs Wati for a deeper look.
Infobip
Infobip is an enterprise-grade communication platform with global reach, offering WhatsApp alongside SMS, email, and other channels. It’s built for high-scale customer engagement and supports advanced integrations for large organizations.
Pros:
- Supports rich media and interactive WhatsApp templates
- Scalable infrastructure for enterprise operations
- Strong API capabilities with global delivery rates
- Omnichannel messaging options
Cons:
- Complex setup for smaller businesses
- Pricing can be high for SMBs
Best for:
Large enterprises needing a highly customizable, multi-channel platform with global coverage.
Interakt
Interakt is a WhatsApp CRM platform designed for SMBs and e-commerce brands to manage leads, automate notifications, and run marketing campaigns.
Pros:
- No-code WhatsApp chatbot builder
- Built-in Shopify and WooCommerce integrations
- Automated order updates and transactional messaging
- Multi-agent team dashboard
Cons:
- Fewer advanced automation options compared to AiSensy
- Limited reporting and analytics depth
Best for:
E-commerce businesses looking to combine WhatsApp messaging with order tracking and customer support in one platform.
If you still think there might be better platforms having the same capabilities as Interakt, then we suggest you check out the best Interakt alternatives for exploring more options.
Zendesk
Zendesk is a customer service and ticketing platform that integrates WhatsApp to streamline support and sales conversations.
Pros:
- Omnichannel customer support capabilities
- Automation rules for faster ticket handling
- AI-assisted response suggestions
- CRM and third-party tool integrations
Cons:
- WhatsApp features require integration with a BSP
- Higher cost for small businesses
Best for:
Companies already using Zendesk that want to extend customer support to WhatsApp without adopting a separate platform.
Brevo
Brevo (formerly Sendinblue) is a multi-channel marketing platform with automation tools for WhatsApp, email, SMS, and more.
Pros:
- Unified platform for email, SMS, and WhatsApp campaigns
- Marketing automation workflows with triggers
- Contact segmentation for targeted outreach
- Built-in CRM
Cons:
- Limited native WhatsApp features compared to dedicated BSPs
- Requires BSP integration for API access
Best for:
Marketing teams running integrated campaigns across several channels with a focus on automation.
Gallabox
Gallabox wraps up our rank of 360Dialog alternatives. Gallabox is a WhatsApp CRM and automation platform built for SMBs to manage leads and automate customer interactions.
Pros:
- Drag-and-drop WhatsApp chatbot builder
- Multi-agent shared inbox for team collaboration
- Predefined workflow templates
- E-commerce integration options
Cons:
- Fewer integrations compared to enterprise solutions
- Basic analytics and reporting
Best for:
Small businesses seeking a budget-friendly WhatsApp platform with simple automation tools and easy setup.
Want to explore more alternatives to Gallabox? Check our Top 10 Best Gupshup Alternatives guide.
Comparison table: 360Dialog vs Top 10 alternatives
| Provider | Built-in Dashboard | No-code Chatbot | CRM Integration | Multi-channel | Broadcasts / Campaigns | Best for | Pricing Tier |
|---|---|---|---|---|---|---|---|
| AiSensy | ✅ | ✅ (no-code) | ✅ (built-in) | Limited (WhatsApp-first) | ✅ (personalized) | SMB → Enterprise (marketing-led) | $$ |
| Twilio | Limited (console) | ❌ (dev-first) | ✅ (via API) | ✅ (multi-channel) | ✅ (programmatic) | Enterprises & dev teams | $$$ |
| Respond.io | ✅ | ✅ | ✅ | ✅ | ✅ | Teams with multi-channel volume | $$$ |
| Sendpulse | ✅ (marketing suite) | ✅ (chatbots) | ✅ (CRM available) | ✅ (email/SMS + WhatsApp) | ✅ (campaigns) | Marketers & SMBs | $$ |
| Wati | ✅ | ✅ (visual) | ✅ (integrations) | Limited | ✅ (broadcasts) | SMBs & e-commerce | $$ |
| Infobip | ✅ (enterprise console) | ✅ (AI chatbots) | ✅ (robust) | ✅ (true omnichannel) | ✅ (advanced) | Global enterprises | $$$ |
| Interakt | ✅ | ✅ (no-code) | ✅ | Limited | ✅ | E-commerce & D2C SMBs | $ |
| Zendesk | ✅ (support-focused) | ✅ (AI replies) | ✅ (ticket CRM) | ✅ (omnichannel) | Limited (support campaigns) | Customer support teams | $$$ |
| Brevo | ✅ (marketing suite) | ❌ (limited) | ✅ (basic CRM) | ✅ (email/SMS + WhatsApp) | ✅ | Marketing teams | $$ |
| Gallabox | ✅ | ✅ (drag & drop) | ✅ (basic) | Limited | ✅ | SMBs on a budget | $ |
| 360dialog | ❌ (API-only) | ❌ | ❌ (via 3rd-party) | ❌ (WhatsApp API only) | ❌ (via 3rd-party) | Developers & integrators | $ |
Final Thoughts
If you’re looking for a full-featured alternative to 360dialog, AiSensy stands out as the best choice for businesses that want a ready-to-use WhatsApp marketing, sales, and support platform without needing extra integrations.
While 360dialog is a solid option for developers who only need raw API access, AiSensy provides:
- A built-in dashboard
- Automation tools
- CRM & multi-agent inbox
- Bulk campaign management
- Faster onboarding
In short—AiSensy saves you time, money, and technical headaches while delivering better results.
FAQs
While 360Dialog is a reputable WhatsApp Business API provider, it follows an API-only model with no built-in dashboard, CRM, or automation tools. This means you’ll need to integrate multiple third-party platforms to run campaigns, manage conversations, or create chatbots—adding complexity and cost. Alternatives like AiSensy offer an all-in-one solution that’s faster to set up and easier for non-technical teams to manage.
Yes. AiSensy is an official WhatsApp Business Solution Provider (BSP), which ensures direct, secure access to WhatsApp’s API. On top of that, AiSensy includes a ready-to-use platform with chatbots, CRM, and broadcasting features—all without requiring coding or external integrations.
For e-commerce businesses, AiSensy is the best 360Dialog alternative. It offers powerful automation for order updates, abandoned cart recovery, and personalized customer campaigns, plus direct integrations with platforms like Shopify and WooCommerce.
Yes—most alternatives to 360Dialog support bulk messaging or broadcast campaigns. AiSensy makes it especially easy with built-in broadcasting tools, audience segmentation, and interactive templates designed to boost engagement.
Absolutely. AiSensy provides hassle-free migration from 360Dialog, allowing you to keep your WhatsApp number, maintain your API access, and even preserve your conversation history during the switch.
Yes. One of AiSensy’s biggest advantages over 360Dialog is that it’s built for non-technical users. Its no-code chatbot builder, visual campaign tools, and integrated CRM mean you can launch and manage your WhatsApp marketing without writing a single line of code.
