While figuring out the best software for WhatsApp Marketing, here's one thing you should focus on: Don't Compromise!
You deserve the best, no less! You should pick a WhatsApp bulk Marketing software providing every possible feature you consider useful.
The First thing you should do is choose an official WhatsApp Business API-based platform, as that's the only way your won't get BLOCKED.
Next, While searching for the best software for WhatsApp Marketing, there are some AiSensy features you must consider like:
- WhatsApp Broadcasting feature to send promotional messages to up to 1,00,000 users
- Automation of WhatsApp Notifications such as Abandoned Carts, Payment confirmation/ refund & more
- WhatsApp Chatbot for 24x7 customer care
- Easy Accessibility across multiple devices such as mobile, desktop & tablets using the same number.
- Intuitive & easy to use Interface
- Quality Customer Support available from the software provider
There are plenty of software for WhatsApp Marketing available online. However, if you're looking for a complete package of WhatsApp Marketing services, look no ahead than AiSensy.
Whether you are a business operating in Ecommerce, Automobile, Education, Healthcare, Finance or Digital Marketing; AiSensy is the perfect tool to connect with your customers in a snapshot & grow your Business.
This blog compiles the Top 10 AiSensy Features that make it the most efficient software for WhatsApp Marketing to help grow your business.
At a Glance
1. WhatsApp Broadcasting to Unlimited unique users
2. Automation Notifications for order, payments & abandoned cart reminders
3. AI-enhanced WhatsApp Chatbot Support
4. Multiple Agent access from multiple devices on one number
5. Integration with almost every CRM & software
6. Intuitive & Smart Dashboard
8. Multi-platform Accessibility
9. Friendly & responsive Customer Support
10. Only WhatsApp for Business Platform trusted by Razorpay
10 Robust WhatsApp Marketing Features & Benefits that make AiSensy a Hidden Gem
1. Send WhatsApp Broadcast to up to Unlimited users
\WhatsApp Broadcasting allows you to send promotional messages, product releases, newsletters & much more to users on WhatsApp in bulk. Messages sent on WhatsApp have an impressive performance rate with stats such as:
- 98% Message Open Rate
- 45-60% Conversion/ Click-through Rate
- 3X more customer satisfaction that emails & SMS.
Using AiSensy, you can send WhatsApp Broadcast to Unlimited users in one go. What's more? Well, you can include CTA & Quick reply buttons to drive 3x more engagement on your WhatsApp Broadcasts.
You can send product releases, newsletters, promotional messages & offers as WhatsApp Broadcast. Here's a perfect example of a WhatsApp Broadcast sent via AiSensy.
(2) Automate Notifications for Order, payments & Abandoned Carts on WhatsApp
WhatsApp Automation is one of AiSensy's most robust features. This feature enables you to automate notifications for abandoned carts, payment reminders, order confirmation/ cancellation on WhatsApp.
E.g. A user adds an item to their cart, fills in personal information, but, does not check out. With WhatsApp Automation enabled, they'll receive a message on WhatsApp 15-20 minutes later, to complete their purchase. Abandoned Cart reminder helps convert 45-60% of abandoned carts into successful purchases.
Below is an example of a WhatsApp Automated notification to recover Abandoned Carts👇
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With WhatsApp Automation, customers won't need to check their emails or SMS again & again. They'll receive all updates & messages on one single platform: WhatsApp!
(3) Drag & Drop WhatsApp Chatbot Builder
Who said you need to learn coding to create a WhatsApp Chatbot? You can easily create a Drag and Drop Chatbot using AiSensy's Flow Builder.
All you need to do is Drag & Drop elements and build your WhatsApp Chatbot flow. Here's how to build a Drag & Drop WhatsApp Chatbot.
Or you can also create a smart chatbot via Google Dialogflow and integrate it with AiSensy.
By creating Chatbot using AiSensy's flow builder, you can achieve various tasks such as:
- Automate sales- WhatsApp Chatbot acts as a skilled salesman with the ability to showcase personalized product recommendations, understand their requirements & even complete sales till the payment completes.
- Automate Customer Service- WhatsApp Chatbot automates the customer service process and does it handsomely by instantly responding to customer queries 24x7x365. It can answer almost all the questions users can have about your business.
- Collect attributes & nurture leads- WhatsApp Chatbot can nurture leads by collecting important information such as their interests, purpose of visit, email address & much more. This information is handy when you want to categorize similar contacts to send a WhatsApp Broadcast.
For more WhatsApp Chatbot Use Cases, click here.
You can integrate WhatsApp Chatbot on the AiSensy platform with a single click. Our clients such as Vivo, Skullcandy, Rentomojo & many more prefer WhatsApp Chatbot for lead nurturing, automating customer service & sales.
(6) Run Click-to-WhatsApp Ads
47% users prefer receiving business communication on WhatsApp. That's why running Click-to-WhatsApp Ads is one of the best ways to drive 5x more leads and conversions for your business.
AiSensy is the only platform that allows you to create, run & drive end-to-end analytics for Click-to-WhatsApp Ads.
Skip the complex ad creation process of Facebook Ads Manager. Using AiSensy, you can create Click-to-WhatsApp Ads easily in 4 simple steps.
- Build Click to WhatsApp Ads from AiSensy Platform
- Get all your Leads Segregated according to Ad Campaigns
- Drive 3-5X Leads Instantly
- Reduce Cost Per Lead by 60%
- Broadcast to Leads generated directly from AiSensy
- Get the user’s Name & WhatsApp number instantly
(8) Smart Retargeting for 3X Sales
With AiSensy Retargeting Campaigns, you can segregate your audience automatically & send Retargeting Campaigns to the most relevant audience group.
Segregate your broadcast audience into Delivered, Read, Replied and Clicked audiences and retarget users based on these filters.
For eg. If you've sent a message with clickable button, you can further retarget users who clicked on that button to drive conversions. Users who clicked the message are way more likely to convert into customers.
Tap into the power of Retargeting with AiSensy's WhatsApp Retargeting Campaigns.
(10) Share WhatsApp Catalogues and sell products on WhatsApp
What if your users could add your products to their cart & complete the purchase right on WhatsApp?
AiSensy allows you to connect your Facebook Catalogues and share single & multi-product messages right on WhatsApp. Users can add these products to their carts and check out right on WhatsApp!!
Enabling you to complete the end-to-end product journey completed right on WhatsApp. Amazing, isn't it?
(4) Multiple Agent Access across unlimited Devices with just one Number
Finding it difficult to manage all customer queries on a single device?
With AiSensy, you can have Unlimited agents providing live chat support to your customers with WhatsApp Business API access on just one single number.
AiSensy is built using the official WhatsApp Business API, making it accessible across as many devices as you want on the same mobile number.
(5) Easy Integration with almost every CRM & softwares
AiSensy is one of the only software for WhatsApp Marketing that provides customized integration with almost every top CRM, Ecommerce Platform & other software.
AiSensy is the only platform trusted by Razorpay using which you can send Razorpay-generated payment links, subscription reminders & more to users on WhatsApp. Here's a list of top CRM & E-commerce platforms that you can integrate with AiSensy:
- Hubspot
- Shopify
- WooCommerce
- Pabbly
- OpenCart
- Razorpay
- Google Sheets
- Tally
- Kylas
- Moengage
- Intergrately
- LeadSquared
- CleverTap
- WhereHouse
- Cronberry
By integrating these platforms with AiSensy, you can automate notifications on WhatsApp directly from these CRMs.
If you're using any other CRM, you can ask for customized integration by clicking here.
(7) Chat & User Analytics
Monitoring performance is crucial to understanding the result of your marketing campaigns. AiSensy offers robust & insightful analytics of all your WhatsApp Campaigns.
The analytics page in AiSensy gives you the complete view of your interaction numbers on WhatsApp, whether or not the numbers are enough and if there’s a need to tweak your marketing strategy.
In analytics you can:
- Track Chat & user analytics to gain insights into the number of chats & messages exchanged on any particular day.
- Track days & months during which you gained maximum traction on WhatsApp.
- Track Agent Analytics - Monitor agent activity and the number of chats closed by agents.
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(9) Most-friendly, responsive Customer Support
WhatsApp API can come off as an alien land as it's fairly new & looks confusing for first-time users. Customer Support is a defining factor that differentiates our product from other software for WhatsApp Marketing. AiSensy has a team of the most friendly & well-equipped professionals who ensure a smooth onboarding experience and answer all your queries instantly.
AiSensy is the only WhatsApp Marketing platform providing customer support across mediums such as:
- Call
- Gmeet
- Live Chat
Our customer support is a safety net for all your impending doubts & queries. Many of our users switched from their previous WhatsApp API providers due to our robust customer support!
Your most Frequently Asked Questions about software for WhatsApp Marketing
You are bound to have questions & we are happy to answer each & every question of yours. Here are the answers to your most frequently asked questions.
Q. Is WhatsApp Marketing Legal in India?
WhatsApp Marketing isn’t just legal; it's booming right now all across the globe.
With statistics like 98% message open rate, 45-60% conversion rates and 24x7x365 customer service; WhatsApp Marketing isn’t just legal, it has an added advantage in comparison with other marketing channels.
To create a contrast, emails and SMS have just 20-29% open rates and even lesser click-through rates.
Q. Can I send bulk promotional messages on WhatsApp?
Well, WhatsApp recently allowed (September 2021) Businesses to Broadcast and Automate Promotional Messages on WhatsApp through Whatsapp Business API
You can Now Send Exciting Offers, Discount Coupon Code and Festival Wishes without getting your Number blocked!
Q. What are the best WhatsApp Marketing Strategies?
There are various WhatsApp Marketing Strategies that have been extremely profitable for our clients. Some of these include:
- Automating Abandoned Cart Notifications to users- With Abandoned Cart recoveries, one of our clients recovers Rs 3 Crore/ year.
- Automating Sales through WhatsApp Chatbot- WhatsApp Chatbot acts as your business' skilled salesman 24x7x365.
Q. Which is the best software for WhatsApp Marketing?
AiSensy is the #1 WhatsApp Bulk SMS Software allowing businesses across diverse industries just like yours to grow sales with top-notch features like WhatsApp Broadcasting, WhatsApp Automation, Drag & Drop Chatbot Builder, & provide robust customer support.
WhatsApp Marketing isn’t just legal; it's booming right now all across the globe. With statistics like 98% message open rate, 45-60% conversion rates and 24x7x365 customer service; WhatsApp Marketing isn’t just legal, it has an added advantage in comparison with other marketing channels. To create a contrast, emails and SMS have just 20-29% open rates and even lesser click-through rates.
Well, WhatsApp recently allowed (September 2021) Businesses to Broadcast and Automate Promotional Messages on WhatsApp through Whatsapp Business API You can Now Send Exciting Offers, Discount Coupon Code and Festival Wishes without getting your Number blocked!
There are various WhatsApp Marketing Strategies that have been extremely profitable for our clients. Some of these include: Automating Abandoned Cart Notifications to users- With Abandoned Cart recoveries, one of our clients recovers Rs 3 Crore/ year. Automating Sales through WhatsApp Chatbot- WhatsApp Chatbot acts as your business' skilled salesman 24x7x365.
AiSensy is the #1 WhatsApp Bulk SMS Software allowing businesses across diverse industries just like yours to grow sales with top-notch features like WhatsApp Broadcasting, WhatsApp Automation, Drag & Drop Chatbot Builder, & provide robust customer support.
Conclusion
Well, that sums it up!
In this blog, we discussed the top 10 features making AiSensy the best software for WhatsApp Marketing. We hope this blog helped set standards for WhatsApp Business API providers for your business.
If you liked the blog, share it with others who'll benefit from this information.
