20 Important WhatsApp Template Messages for Startups

published on 02 September 2022
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Are you a Startup looking to boost engagement & skyrocket sales by Broadcasting messages on WhatsApp but don't know which messages to send to your users? You're at the right place!

If you're using WhatsApp Business API, you need to send WhatsApp Template Messages to initiate a conversation with users. 

In this blog, we'll cover the 20 best WhatsApp template Messages for Startups that will help you achieve your Marketing & Sales goals on WhatsApp.

WhatsApp Template Messages for Startups

Promotional WhatsApp Template Messages

Promotional Template Messages play an important part in driving sales for your products & services. Now, with WhatsApp allowing businesses to send promotional messages on WhatsApp, you can send discount offers & coupons to increase sales.



Here are few sample Promotional WhatsApp Template Messages for multiple industries.

WhatsApp Promotional Templates for Ecommerce Businesses

Hey {{Name}} 😃👋

{{Brand Name}} wishes you a very {{Occasion}} ✨🎉

We are glad to have you with us. On this special occasion, we have an exclusive offer just for you 🤩

Avail {{Discount}} discount on {{Plan/Product}} purchase 😍

Hurry, the offer is valid only till {{Date}} ⏳

Apply Code: {{Code}}

[Buy Now]


Special E-Gift Voucher for you 😍

Applicable on {{Product}}.

Apply coupon code {{Code}} and get flat {{Amount}} off 🔥

Valid for today only. Hurry up!! ⏳

T&C apply*

[Buy Now]


WhatsApp Promotional Templates for Banking & Insurance Companies

Hey {{Customer Name}}, we’re thankful to have you as a customer.

To show our appreciation, we’ve got a special offer for you — you’ve been pre-approved for a {{Amount}} loan/new credit card/bank services.

Act before {{Date}} to take advantage of this offer.

[Call Now]


Buy {{Policy Name}} from {{Company Name}} at just {{Price}}. T&C apply.

Enjoy big savings by getting it now!

Get on a call with our agents for any queries.

[Buy Now]

[Call Now]


WhatsApp Promotional Templates for Events/ Webinars

Buy {{Policy Name}} from {{Company Name}} at just {{Price}}. T&C apply.

Enjoy big savings by getting it now!

Get on a call with our agents for any queries.

[Buy Now]

[Call Now]


WhatsApp Promotional Templates For Travel Agency

Hey {{Name}},

Check out our deal of the day!

Deal of the Day: {{4 Days 3 Nights at Place}} starting from {{Price}}.

Offer expires {{Time Limit}} ⏳ Book now!


Hey {{Recipient Name}},

{{Travel Destination}} is calling out to you! 🌍✈️

Enjoy an all-inclusive 8-night holiday with {{Brand Name}} for just {{Price}}.

Hurry, the offer expires soon! ⏳

[Book Now]


WhatsApp Promotional Templates For Hotels

Hey {{Recipient Name}},

Need a quick staycation? You're in luck! 😍

We're offering {{Discount}}% off on our Deluxe Suite for {{Number of Guests}}.

Book now and enjoy your perfect getaway! 🏖️

[Book Now]

WhatsApp Notification to Onboard New Users

Welcome new users by sending a warm Greeting on WhatsApp. Inform them of the messages they'll receive beforehand & provide them with an option to opt-out of your WhatsApp Notifications.

WhatsApp Template Message to Onboard New Users:

Dear {{Name}},

Welcome to {{Brand Name}} 😊

We will use this chat to send you updates, reminders, and offers.

To stop receiving messages from us, please reply with 'STOP'.

[STOP]


Hi {{Customer Name}},

This is {{Agent Name}} from {{Brand Name}}.

You just signed up on {{Brand Name}}.

Let me know if you’re stuck anywhere — I’m here to help you 😊

Feedback WhatsApp Notification

Customer Feedback is vital to continuously improve the quality of your products & services. Ask users for Feedback by automating a WhatsApp Notification 5-10 days after they purchase your products & services.

WhatsApp Template Messages to ask for feedback from users:

Hey {{Name}}, thanks for choosing us! 😊

How would you rate your experience with our services?

Your feedback is highly valued. Thank you!

{{Brand Name}}


Hi {{Name}},

How was your experience with {{Brand Name}}?

We’d love your feedback to help us improve and serve you better in the future.

Kindly rate us by choosing from the options below 👇

[Excellent]

[Satisfactory]

[Unsatisfactory]

Regards,
Team {{Brand Name}}

Application Dropoff Reminder Notification

Since applications for education courses/ loans are lengthy, many users might drop off in between. Get them back to fill out the form by sending a reminder on WhatsApp.

Here's how the Application dropoff notification loop works:

WhatsApp Template Messages for recovering application dropoffs
WhatsApp Template Messages for recovering application dropoffs

WhatsApp Template Messages for Application Dropoff Reminders:

{{Name}}, you started an application for our {{Course Name}} course but didn’t complete it.

Just a quick reminder — if you’re still looking to enrol, please complete your application before {{Date}} ⏱

For more information, you can speak with a {{Institute Name}} advisor 😇

[Complete Application]

[Call Now]


I think you forgot to complete the {{Course Name}} application 🤔

Don’t worry! You can still complete the application form by {{Date}} ⏱

To complete your application, click the button below 👇

[Complete Application]


Dear {{Name}},

Thank you for choosing {{Company Name}} as your insurance preference on our website.

You can complete your registration by clicking the button below.

[Complete Application]


{{Name}}, thanks for choosing {{Course Name}} as your course preference on our website 😇

The last date to submit your application is {{Date}} ⏱

Don’t miss out! Complete your application or call us 📞 if you have any queries 👇

[Complete Application]

[Call Now]


Read: 14 best WhatsApp Promotional Messages that convert like crazy

Read: 30 WhatsApp Business Template Messages

Key Points while drafting WhatsApp Template Messages

Each template message goes under the careful eye of WhatsApp to ensure that it fits the WhatsApp Message Template Guidelines.

Here are a few Key Points you need to remember:

  1. You can Use *Bold*, _Italics_, ~Strikethrough~ in the template text along with emojis to make it more effective.
  2. The formatting of the message should be correct otherwise WhatsApp rejects the message.
  3. Add Call to Action or Quick Reply Buttons in a message with a character limit of 20 characters. 
  4. Use emojis to personalize your messages. 

How to send WhatsApp template Messages?

You'd need the help of a WhatsApp Partner like AiSensy to send Template Messages on WhatsApp. 

AiSensy is a WhatsApp Business API-based Marketing platform that allows you to easily create & send Broadcast messages to Unlimited Users. 

With AiSensy, you can easily create & Broadcast WhatsApp Template Messages to Unlimited users with a single click.

You can send these messages only to users who've opted-in for receiving WhatsApp notifications from your business. 

Also, you can:

  • Send promotional WhatsApp Template messages to increase sales
  • Send Transactional Notifications automatically without any worries with end-to-end encryption enabled. 
  • Answer customer queries with 1:1 Live Chat
  • Send Retargeting Campaigns on WhatsApp to a segregated audience


WhatsApp Template Message FAQs

WhatsApp allows businesses to interact with their users with any message until 24 hours from the user’s last message. Once this window is closed, you can only send a Template Message that needs approval from WhatsApp. This is done to ensure that businesses do not spam the users on WhatsApp. The WhatsApp Template message can be anything ranging from a promotional message, product launch, weekly newsletter, abandoned cart, festive greetings etc."

Yes, each WhatsApp template message undergoes rigorous checks by the WhatsApp Team personally. The message only gets approved if the team finds the message to be correct & rid of any errors such as grammar errors.

No! Once a WhatsApp Template Message is approved, you can not make changes or edit the Template Message. Only the dynamic values in the Template Message can be edited which is set while submitting it.

The WhatsApp Template Message formats can be Text, Image, File or Video. With any of these media formats, text must be included since it is mandatory. This means only Images, Files or Videos can not be sent to the users as a Template Message.

No! Once a WhatsApp Template Message is approved, you can not make changes or edit the Template Message. Only the dynamic values in the Template Message can be edited which is set while submitting it.

WhatsApp doesn’t allow spamming and harmful content. So, these are four things on what Business cannot send a Template Message: 1. No threatening content 2. No content promoting whiskey or other harmful consumer items. 3. WhatsApp Business message templates cannot contain threatening or abusive content.

Checkout Useful Resources

30 High Converting WhatsApp Template Messages

WhatsApp Template Message Library

How to send Bulk WhatsApp Broadcast without getting blocked

Read more